Advertising is the tool or vehicle used to promote a product, service or idea and usually comes
with a price (that is you pay to deliver your message into the marketplace via a specific
communication channel or media). Advertising includes yellow pages, direct mail, print ads in
newspaper and trade publications, billboard, radio, tv, internet advertising and media placement.
with a price (that is you pay to deliver your message into the marketplace via a specific
communication channel or media). Advertising includes yellow pages, direct mail, print ads in
newspaper and trade publications, billboard, radio, tv, internet advertising and media placement.
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